Category: Uncategorized
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About
Hi there, welcome to my digital marketing world Sharing my thoughts of digital markeing. Do leave your comments on my blog posts and feel free to share your opinion =D
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Why Digital Marketing is the future of marketing?
Why is digital marketing? Digital Marketing is getting more common and being used because businesses have identified that it would be one of the best channels to distribute their products and services. A strong digital marketing strategy is crucial to organizational success because it determines the revenue gains and conversion rates. What are marketing strategies…
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A Successful Integrated Marketing Campaign
Integrated Marketing Communication (IMC), is a simple concept that is widely used for brands to create a seamless customer experience. It would help to build up the brand identity and image across the distinct media channels. Putting great standalone marketing materials may not be effective as delivering marketing materials through an integrated marketing campaign. IMC would…
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The Internet of Things(IoT)
IoT(Internet of things) has become common and adapted in our daily lives. IoT is used for physical objects embedded with sensors, software and other technologies to connect and exchange data over the internet. IoT enabled services would be enhanced the functionality and give consumers ease of convenience. Based on statistics, it is estimated that the…
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Old School vs New School Marketing ?
What is the digital device that we are using daily and feel anxious about when we cannot find them? Mobile has become the key tool of how new school marketing works and is necessary for our life. Based on research, shows a 20% increase of mobile users in shopping app downloads and spend more time…
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How to design and optimise SEO for your webpage
In Singapore, it is estimated that we have a 4.8million active internet users, making up more than 88.5% of its total population. People spent an averagely of 8.07hours online on different digital devices and webpage. As we are moving forward to a country that consists of high internet penetration of internet devices, digital devices will be…
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How to propose a Digital Marketing proposal to your stakeholders?
In today’s context, it is very competitive that most business has adopted digital marketing to promote their products or services. Therefore we need attractive digital marketing proposals to be more appealing and grab the attention of our stakeholders. Hence, there are a few important contents that we need to include in our proposal. Firstly, We…
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Understanding Digital Consumers
In this era, many of us are using social media daily and it can help us to access many things such as communication and purchases. Based on stats, Singapore has 4.96 million social media users out of 5.89 million nations. Internet penetration in Singapore stood at 90%. This picture shows that our internet usage of…
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